Ideas worth spreading: TED Prize winner Jamie Oliver

If you’ve read my previous post on feeding the next generation right, you’ll know that I’ve got great respect for the work that TED Prize winner Jamie Oliver is doing. With TED bringing together the biggest movers and shakers of the country last week, Jamie was there to speak to them with the heart and conviction to educate us all about the very things we put in our mouths.

Learn in 20 minutes what could potentially save thousands of lives. These ideas are truly worth spreading:

It’s really not difficult to stay away from greasy, fatty fast food and sugar-laden soda. For most of us, at least. But for those who live in areas like Chicago’s 3 food deserts, access to fresh produce is very limited. I can see why, with dollar-burgers and dollar-tacos just around the corner, it’s tempting to opt for the faster and cheaper alternative. But when you think about the long-term health implications, these cheap alternatives could cost you so much more in medical bills. However, when you live in a food desert and don’t have a car, taking that one bus that runs through the entire neighborhood 2 hours to a grocery store just isn’t feasible. The only options nearby? Fast food joints and corner drug stores with shelves filled with soda and candy, and where your protein comes in the form of a can of spam. It’s hard to believe that this situation exists in a city like Chicago. What the City officials need to do is work on getting more stores selling fresh produce in these areas.

Add organic food and responsibly-produced food to the mix, and you’ll realize that the benefits reaped – both for yourself and for the environment – are well worth the few extra cents you pay.

Turning Windows into Farms

Big window farm at Eyebeam, July 2009. Photo by Lindsey Castillo.

I’m a city girl. I grew up in a place that was pretty much a concrete jungle. And until I was 21, the only farms I’d seen were those on my computer screen when I played Sim Farm. That probably explains why I stared in wide-eyed wonder as Sam drove me around the vast farmlands of Wisconsin. I was so excited that the barns, silos and haystacks looked just like the images painted in my mind by the virtual game!

Gabriel Willow's Window Farm, July 2009. Photo by Gabriel Willow.

When I was working on the documentary for Project Green Heals, where we followed 98 high school students on their journeys to learn about urban agriculture, I learned about the great benefits of having food grown close-by. Food grown locally:

  • doesn’t have to be transported over hundreds of miles, so you save on gas and energy.
  • gets to you faster, so it hasn’t lost as many nutrients.
  • has no need for harmful chemical preservatives to keep them looking good longer.

Just like Singapore though, Chicago is a bustling city where buildings fill almost every square foot of the area. Without the huge plots of land, many believe it’s impossible to grow our own food. Fortunately, there are groups out there working to prove that it can be done. Uncommon Ground has turned one of Chicago’s many flat roofs into the country’s first organic rooftop farm.

Gabriel Willow's Window Farm, July 2009. Photo by Gabriel Willow.

The Jane Addams Hull House turned a small plot of land right in the middle of the city into an urban farm, growing enough food to run its soup kitchen to feed the hungry.

But what if you don’t own a restaurant or you’re not part of a large organization? What can we, as regular individuals, do about it?

Window Farms could be the answer. Imagine being able to grow food, right in your own apartment window.

Window Farms are vertical, hydroponic, modular, low-energy, high-yield edible window gardens built using low-impact or recycled local materials.

Learn in less than 3 mintues what it’s all about:

Made from recycled bottles, decorative and food bearing. I find that pretty darn cool. I’d definitely love to give growing my own food a shot in my future home. Has your family ever been into home gardening? What are your thoughts on the Window Farms?